A granola without a name but with a highly delicious flavour came to us. So we had the job to put a name and brand that could be put out on the market. On this trip we had a lot of names and package designs.
In the current market there are many products for daily consumption such as cereals, and extras such as granola. In the market there's a niche where the granola wants to transmit energy, liveliness and a different flavor.
Branding - Naming - Package Design - Visual Campaign